Southeastern Conference Commissioner Greg Sankey announced Feb. 6 that $808.4 million in revenue from the 2023-24 fiscal year will be distributed to the conference’s 16 universities.
Each school that participated in a full SEC season will receive an average of $52.1 million, and universities that participated in a postseason football bowl game will receive an additional $17.7 million.
At the time of publication, the exact revenue allocation for Ole Miss had not been publicly disclosed.
Excluding Texas and Oklahoma, which joined the conference on July 1, 2024, 14 of the 16 SEC schools will receive a full revenue share. Texas and Oklahoma will receive $27.5 million.
Funds are divided based on participation and performance in sporting events and are roughly equal. The revenue is generated from television agreements, postseason bowl games, the College Football Playoff, the SEC Football Championship game, the SEC Men’s Basketball tournament and NCAA Championships.
“The SEC’s annual distribution of revenue helps member universities maintain strong athletics programs while supporting the academic and athletic ambitions of thousands of student-athletes across the conference,” Sankey said.
The revenue distribution in 2022-23 was $741 million, and the average per school was $51.3 million.
According to an Ole Miss Athletics press release, Ole Miss brought in $142.2 million total revenue during the 2023 fiscal year, while Texas A&M topped the conference with $279.2 million in total revenue.
The NCAA financial report for fiscal year 2023 shows that the Rebels rank 13th in the SEC in total revenues and are $47.7 million below the league average.
Ole Miss Athletics made approximately $600,000 more in revenue than Missouri, which ranked 14th in the report. The Rebels made $18.3 million less than South Carolina, which ranked 12th in the report. Mississippi State generated the smallest revenue in the conference with $115.7 million.
Operating expenses for Ole Miss were $150.2 million, which resulted in a net loss for the athletics department of approximately $8 million. The other two SEC schools operating in a deficit are Alabama, with $212 million in expenses and $199.9 million in revenue, and Mississippi State, with $121 million in expenses and $115.7 million in revenue.
