Starting this semester, the Associated Student Body (ASB) will reward students for their academic successes with rewards cards. 

Scout Treadwell, the ASB director of Greek outreach, created an initiative allowing students who are on the Dean’s and Chancellor’s Lists to receive a discount card that applies to four restaurants in Oxford: Insomnia Cookies, Oxford Creamery, Oxford Nutrition and Abner’s.  

Treadwell said she got the idea from her sister, who attends the University of Alabama; they have the same initiative with certain restaurants in Tuscaloosa. She hopes that it will be well-received by students and that they will take advantage of it. 

“I saw that they had some favorites of Tuscaloosa on their rewards cards, so I thought to do the same thing for Ole Miss,” Treadwell said. “If there are some pretty good discounts that people can get from it, (the card) can really kind of serve as a little incentive and reward for their academic success.”

Treadwell began working on this initiative at the beginning of the semester and gave herself the deadline of Feb. 14 to complete it. She said she hopes students will be able to enjoy the benefits for the rest of the semester. 

“A lot of the time, the business owners aren’t always in Oxford. So a lot of (of my time was spent) calling and emailing for the span of about a month, and then I worked with a bunch of people to get the card designed (and help make a) video explaining (what the rewards card is),” Treadwell said. 

ASB President Barron Mayfield said he commends Treadwell for putting in the work to get this initiative in action. 

“Scout is an incredibly passionate, incredibly talented individual that has done tremendous work for Ole Miss, and this is just another example of her impact,” Mayfield said. 

Mayfield said that Treadwell brought the idea to him because she saw an opportunity to reward the student body for exceptional work.

“This initiative embodies the spirit of ASB, working to improve the day to day lives of students,” Mayfield said. “I just answered a couple of questions and sent an email or two. It was all her.”

Treadwell said the rewards cards will be ready next week, and ASB social media will announce when students can pick them up.